Fueling Connections
Branded Visuals for Web & Social
Purpose and Focus
A custom Queen of Spades card design—representing Charlotte, the “Queen City”—was created to appeal to the event’s business-savvy automotive audience. The design creatively integrated the event host and main sponsor logos, reflecting the strong connection between industry leadership and the event. This unique branding was used across social media and the event site to attract top-tier professionals from the automotive industry.
Sponsor Recognition
Sponsors like Turnkey Marketing, Steer and AutoLeap were prominently featured alongside event branding to align with our target audience of automotive industry leaders. The posts reflected the value of networking and business growth, which resonated with shop owners and tire dealers looking to level up their operations.
Project Summary
Fueling Connections 2024 was an exclusive event for automotive industry business owners, held in the beautiful South Park area of Charlotte. With only 6 sponsorships available, sponsors were given exclusive access to their target audience with no direct competitors allowed. The event sold out with 150 attendees, creating a prime environment for networking, training, and industry growth. Custom marketing, including the Queen of Spades design reflecting Charlotte’s “Queen City” heritage, further enhanced the event’s unique branding and appeal.
Instagram Engagement
Our Instagram posts for Fueling Connections were designed with automotive business owners in mind. The bold, high-impact visuals emphasized networking and growth opportunities, drawing in a professional audience. Clear event details and engaging captions helped drive registrations and build excitement.
Additional work for ASTA
ASTA Apprentice Page
ASTA FB Cover
ASTA Holiday Party Postcard
